#nuoc mia

Snack Attack

How to Know You're in Mỹ Tho? The Sugarcane Juice Has Roasted Peanuts.

In Marcel Proust’s In Search of Lost Time , when the protagonist tastes a piece of tea-dipped madeleine, the flavor combination immediately transports him back to the childhood memories he’s buried deep inside. This involuntary experience is often called the “ Proust Effect ,” referring to shards of memory that reappear randomly thanks to olfactory and gustatory triggers; something that other senses can’t achieve.

Arts & Culture

The Unsolved Riddle Behind Cô Mía, Vietnam's Sugarcane Juice Muse

“Oh this drawing?” chị Liên shouted in Vietnamese over the juicer’s raucous purring. “I don’t know who she is. Isn’t it just an advertisement?”