Tech
Big Changes for Online Advertising in Vietnam
For Google staff, today should prove to be slightly more relaxing following a week of big announcements. For many of them, the week started with a cup of coffee at the annual I/O developer conference in San Francisco, where Google’s heavy hitters spent dozens of hours announcing new products and improvements. These included a master plan to beat Spotify with Google Play Music , revolutionary updates for Google+ in order to compete with Facebook and Twitter (they were able to convince me) and new features for Google Maps and Gmail. Back in Asia, the Google staff in Saigon had something important to present as well. After a long wait, Google Display Networks service has finally arrived in Vietnam , something many digital marketers have had high on their wish lists.