Film & TV
The Charming 1990s Nostalgia in the Phim Mì Ăn Liền Cinematic Universe
If you lurk around online discussions of Vietnamese cinema, you probably have stumbled upon the term phim mì ăn liền, or “instant noodles films.” This popular Vietnamese expression describes local motion pictures with low-effort production value. But the term is not merely a common moniker. It dates back to the 1990s, when a specific type of commercial flick got audiences flocking to the cinema.